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MBM: Pinterest for Authors (Going Down The Rabbit Hole), by Sarah Belliston

 Welcome to the seventh day of MARCH BOOK MADNESS!

Today, Sarah Belliston is talking about what’s Pinteresting in the book world.

You may or may not have noticed, but Sarah and I share a last name. That’s because we married brothers. Back when I finished the first draft of Sadie, I still hadn’t told anyone I’d written a book. It took weeks to tell my own husband. Lame, right? Well, my wonderful sister-in-law, Sarah, graduated with an English major. She loved books, both reading and writing, so she was the second person I told.

You know what? She didn’t laugh in my face. Bonus #1. Then she said she wanted to read it. Bonus #2. She promised to give me honest feedback. Bonus #3. And when she came back a few days later and really liked it, that was a huge bonus #4. Very huge.

Had she not seen my potential as an author, I don’t think I would have given my book to another soul. I would have chalked it up as another of my crazy ideas. But she had faith in me — even more than I had in myself. So . . . I owe her a lot.

Sarah and I have been writing buddies for five years now. She’s put up with my roller-coaster, new author venting. Poor girl. Funny enough, she and I look more alike and have more in common than the brothers we married. We’ve been mistaken for sisters before, which is fine by me. I love her. She’s awesome!

So, I’ll quit talking now and let her take over.



Sarah Belliston: Pinterest for Authors, or in other words, Going Down the Rabbit Hole




Pinterest was made famous by crafters and DIY’ers pinning projects to a board that showed images instead of links, so you could visually remember what you were going to do to your house, garden, clothes, and children.

Then others started finding Pinterest, designers pinning their inspiration boards, artists collecting their background works, and people in need of laughter collecting memes about angry cats and people with braces.


Pinterest Uses

When I first joined Pinterest, I created the obligatory boards: food, clothing, crafts, pretty pictures. I followed all my facebook friends’ boards. My feed filled up, and I was ready to start pinning.

But as I actually used the site (and let’s be honest, became addicted to it), I found I wasn’t using it the same way my college friends were, or other stay-at-home moms either.

I unfollowed all of their food boards, their fitness boards, their sewing and clothing boards. And what was I left with? Pretty pictures, fantastic landscapes, works of art, and giant opera stages in the shape of an eyeball.

I was seeing things that made me think:

Who is that girl with a bird mask?



Who would live in this castle?



Who made this and who commissioned it to be made?



What happens to the people left behind?



In short, I was finally using Pinterest as an author.

Not to say many authors can’t be inspired to pin how-to’s of crocheted scarves for cats. But as my feed filled with authors I admire, friends from Twitter, and a few designers, I was more eager to look at it every day (or 20 times a day).


I’m a visual writer

If I can picture my scene like a movie, it’s so much easier to write. Some authors can listen to music and be inspired, but I look at pictures. Pinterest was a match made in heaven for that.

When the blog I contribute to asked what I wanted to write about, I said, “How about pictures?” Now I run the Ink and Angst Pinterest board and post twice a month to the blog a pin that had particular impact or a different way of looking at things in a series called Backjumps.



As good as Pinterest is, it can be like Going Down the Rabbit Hole


When Alice came back out of the rabbit hole, her perspective on the world changed. Not that Pinterest will change your life, but I will say this. When I started looking for inspiring things, I found them all over the world. Ants that change colorEntire art installations made of push pinsI’ve ‘seen’ places I would have never found on my own.

In a world where social media puts people together, Pinterest is the place that puts inspiration in your hands.

So my suggestion to writers and people is use Pinterest for more than projects you’ll never do or things you’ll never eat or clothing you’ll never buy.

Use it to add a little magic to your story.


Thanks, Sarah! I’m not a crafty person, so at first I didn’t think Pinterest was for me. I couldn’t see my kind of magic. But like Sarah, I’ve seen a whole new side of Pinterest, and it’s great.

I now follow several authors on Pinterest. I love seeing their writing advice. I love seeing how they picture a character or place in their books. (See Jessica Khoury’s boards here for a great example.) It really is a visual feast.

I’ve created boards for each of my books, both finished and unfinished. Right now I’m working on a novel set in Medieval times, and it’s great to have a place I can throw ideas for setting, clothing, weapons, maps, or whatever so I can reference it later. I wrote more about this here.

I have another board for writing advice. When I find something I love, I’ll pin it, so I can reference it later — and any of my followers can reference it, too. In fact, I’ll be pinning this post here. 🙂

  1. Side note: One mistake I’ve seen on blogs lately is not including a picture in the post. Pinterest can’t pin text. If you write a fabulous post and want people to ‘pin’ it for later, you MUST have a picture or a video. Several times I’ve read a great article and wanted to save it for later, but couldn’t. So add a photo or video to your posts.

  2. An easy way to pin something is to add a Pin It link to your toolbar. Info here.

  3. If you’re Pinterested: my boards are here. Sarah’s are here. I’ll have you note that neither of us have any food, exercise, or cutesy cat scarves boards. See. We really could be sisters. 

There are so many ways to use Pinterest for authors and readers. Find what works for you and share your thoughts in the comments. 🙂 Thanks again, Sarah, for your ideas and pictures.

Happy pinning!

Are you a pinner? What ways have you used Pinterest with books? 




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If you’re new to March Book Madness, it’s an excuse for me to discuss everything about writing, editing, and reading books with some amazing authors and readers. Fun, fun, fun!


Here’s the schedule:

The collective talent listed above . . . Wow! If you’ve missed any days, make sure to catch up. It’s been awesome.


Check out last year’s MARCH BOOK MADNESS here.


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